Case Studies Metaphor Gives Tranzact Sustainable Competitive Advantage

Products Metaphor Components

Social Media and Collaboration

The explosion of social media and networking sites are placing ever-changing demands on businesses to expose their services through multiple channels. Metaphor makes it easy for organizations to move into new media by automatically generating user interfaces for every possible mode of communication. In the case of social media, Metaphor can present virtually any business process in auto-generated front-ends for use with social sites like Facebook, Twitter, LinkedIn, and more.

Metaphor is itself a social community for business users enabling interactive and collaborative project delivery. And, Metaphor’s human-facing capabilities allow easy transition of virtually any business process into existing and next generation communication channels.

Metaphor’s automatic user interface generation technologies allow organizations to easily move into existing and next generation social media. Unlike technologies that offer proprietary "bolt on" solutions for specific social media channels, Metaphor is a single integrated offering.

In addition to public facing media, Metaphor leverages social concepts for project teams within the business, offering blogging, issue tracking, collaborative development and providing real-time feedback on how processes are being used. The Metaphor Project Community, built exclusively with Metaphor’s tools and framework, is a living example of Metaphor’s ability to power social networking for internal and public facing initiatives.

Products

Key Resources

A New Model for Customer EngagementLearn about the 6 steps every company needs to take for effective customer engagement.
Customer Success StatisticsHow effective engagement helps you get and keep more customers.
Special Technology Initiative?Tell us more about your project.