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Overview
Metaphor is a software suite that provides an adaptive environment for users of all types to envision new business ideas, to reuse existing processes and capabilities, and to recombine business offerings across communication channels and market segments easily and intelligently – opening the door to business optimization and transformation.
Metaphor's award-winning features enable companies to design, launch, assess and optimize human-facing processes and campaigns – including customer acquisition, service, and retention; complex multi-system integration processes; social media initiatives, and more. These features include plug and play integration capabilities, easy business process definition and deployment, a highly scalable and reliable hosting environment, and comprehensive analytics that produce accurate and actionable business intelligence.
For Business
Metaphor provides everything business users need to build, manage, and maintain human-facing engagement processes and campaigns to help acquire, service, and retain loyal customers. Out-of-the-box, Metaphor provides project communities, visual design tools, portals, and reporting and analytics for easy deployment and real-time feedback on how processes are working.
Create new campaigns or make changes to existing ones
- Drag and drop campaign diagramming
- Build re-usable interaction components and snap them together
- Collect data and design campaigns Code-free
Deliver campaigns in multiple channels
- Auto-generation of multiple presentation layers (IVR, web, etc.)
- Unique look & feel for different partners
Make real-time changes to production
- Make and deploy changes any time without downtime
- True, real-time data and performance visibility
- Immediate and accurate performance data
Built-in content management
- WYSIWYG editor
- Real-time access to interaction content
Centralize campaign management, virtualize campaign delivery
- Control data, campaigns and information
- Makes outsourcing home or remote agents more feasible
For Technology
Metaphor provides technologists tools and frameworks that simplify the task of providing reusable core components that can be recombined easily by business users. Because Metaphor has a wide range of built-in functionality, uses a standards-based approach, and easily incorporates existing technology intellectual property, technologists can spend more time focusing on providing core functions.
Developers can expand the ecosphere
- Designed for business users but developer friendly
- Full language support and extensions allow for dramatic customization and extensibility within your environment
A truly unified solution
- All-in-one functionality – out of the box
Built-in integration server
- Leverage your existing information and systems
- Bring your existing customer information and your business affiliate systems in to the conversation
Built-in deployment platform with scalability and failover
- Nothing else required to grow or shrink with market demand
- Nothing else required to maintain uptime
- Capable of handling tens of millions of interactions per hour in the most demanding environments
Promotes evolutionary implementation
- Integrates with existing infrastructure
- Change comfortably over time
- No massive change as some of our competitors require
Products
Key Resources
- Customer Success StatisticsHow effective engagement helps you get and keep more customers.
- Special Technology Initiative?Tell us more about your project.
Case Studies
- Metaphor Gives Tranzact Sustainable Competitive AdvantageFind out how Tranzact reduced development costs by 30 percent.
- Certegy Achieves Unprecedented Productivity and Sales GainsLearn how Certegy scored 578% more leads than the previous month.